- Eric Starkloff, the new President and Chief Operating Officer (COO), will be responsible for leading National Instruments’ global sales, marketing and R&D.
- Alex Davern, who replaced in January 2017 James Truchard, co-founder and long-time CEO of the Texas-based company, will focus on developing the long-term strategy.
Eric Starkloff is like Alex Davern a pure National Instruments product. Just as friendly as its CEO, his career began at NI in 1997 as an application engineer. Since 2014, he has held the position of Executive Vice President of Global Sales and Marketing.
The profiles of the two men complement each other. Eric Starkloff is an electrical engineer, while the second is an financial manager. Alex Davern joined NI in 1994 as a financial controller and gradually rose through the ranks of the American company to become CEO in 2017.
Alex Davern has focused over the past two years on improving operational performance and ensuring revenue growth. Aiming to accelerate growth – both organic and inorganic – he will focus more on the company’s strategic governance while Eric Starkloff will be responsible, through his in-depth knowledge of customer needs and his two decades of experience at NI, for coordinating and leading actions in the field to achieve technical and financial objectives.